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Beyond Commitments: Showing Up for Racial Justice

Join us for a live, interactive session with “Best for the World” leader and Purpose Talks podcast guest, Lynn Johnson.

Where does your organization stand on racial justice?

More and more, our customers are demanding that we—as business leaders—take a stand on issues of diversity, inclusion, and racial equity. They expect the brands that they love to align with their values and hold themselves accountable to doing the real work.

As a purpose-driven leader, you have likely been asking yourself questions like:

  • How do we make good on the promises we have made to our customers, employees and other stakeholders?

  • How do we communicate our racial justice work without virtue signaling or appearing like our brand is doing it for “the credit”?

  • How do we ensure our internal values match our external commitments so that our stakeholders—especially the ones from the most marginalized communities—feel seen, heard, and held?

  • How do we create an internal communications strategy so everyone within the organization understands our racial justice mission and can communicate it effortlessly?

  • How can we collaborate across the entire organization to ensure our messaging is clear, consistent, and courageous?

Join Business of Purpose for a live, interactive session with “Best for the World” leader and Purpose Talks podcast guest, Lynn JohnsonFounder + CEO of Hella Social Impact—as she and her colleagues answer these questions, discuss how they are helping one client—B Lab—better show up for the work, and share their framework for social change that you can incorporate into your business practices.

See you there!

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